Esportsranks and Sports Media Gaming (SMG) have announced today the formation of a new Esports agent division. This new division will focus on the marketing and sponsorship of professional Esport athletes, teams, and competitions. The new partnership will forge the divide between traditional advertisers and the emerging Esport scene.
SMG brings it’s expertise and track record of providing over $300 Million of commercial revenue to rights holders. They have concluded major deals for recognized teams such as Juventus, Liverpool, AC Milan, Chelsea, Manchester City, as well as individuals such as Lothar Matthaus and Boris Becker. SMG’s founder was a founding marketing director for the UEFA Champions League and the first ever commercial director of the English Premier League. SMG has been at the forefront of other new sectors, having managed several high stakes professional poker players and creating the world’s first million dollar backgammon event.
Are you an interested player, team, or event organiser? Contact us!